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Co-Innovation with customers to develop and sell advanced services

Co-Innovation with customers to develop and sell advanced services

From our Drivers for Growth in Service research amongst leading service organisations, we learned that many manufacturing companies find it difficult to identify and develop new service business models.

In this podcast Hilbrand Rustema, Managing Director is talking with Mohamed Lhari, Director Lifecycle Services Europe from the company Yokogawa, who is going to share with us a great example of how you can identify and develop new service business models together with their customers, they call this method Co-innovation.

Listen now to the very interesting insights shared by Yokogawa.

Drivers for Growth in Service Content Page